EFU Life, a leading Life Insurance Company in Pakistan, joins hands with Easy Insurance to offer its online insurance products to a wider customer base. Easy insurance, an insurance dedicated online aggregator, provides ease of comparison by offering a variety of products from insurance companies of Pakistan on a single platform.
EFU Life's Online Products will be integrated on this digital platform, enabling customers to make an informed decision after thorough comparison. User-friendly interface, and quick and convenient forms make policy issuance possible in a matter of minutes. In addition to this Easy Insurance will also act as a lead generation platform for EFU Life.
The agreement was signed between Mr. Mohammed Ali Ahmed, Chief Strategy Officer, EFU Life and Mr. Fahad I. Awan, Chief Executive Officer and Founder of Easy Insurance. Also present on the occasion, Ms. Nilofer Sohail, Head of Channel Strategy & Execution, EFU Life and Ms. Maliha Javed Khan, Chief Marketing Officer and Co-Founder of Easy Insurance.
